Sonny with a Chance

Brian Robbins served as an executive producer on the series; he was the co-creator of the Nickelodeon sketch comedy series All That.

Sharla Sumpter Bridgett, who also worked on All That, joined the series as an executive producer; Robbins and Bridgett's joint production company, Varsity Pictures, produced the program alongside It's a Laugh Productions in association with the network.

The premise of the show was also influenced by 30 Rock.

Demi Lovato portrays the central character of Sonny Munroe; the character was originally named Molly, and later Holli.

Lovato's affiliation with the network began with her lead role in the series As the Bell Rings and continued with her breakout role in the musical television film Camp Rock, which debuted in 2008 and was originally designed as a vehicle for the Jonas Brothers.

It was set to premiere during the 2008–09 television season.